Category Archives: Media Hooks
Theater Publicity Tip–Be Useful
The thing about reporters, they need content, but they don’t need you. They need content to make their readers, listeners, viewers happy, but you and your story are secondary. Your story only matters to them, if it matters to their … Continue reading
Rodney Robbins–World’s Slowest Playwright
Rodney Robbins, the Singing Playwright, needs cheering up. Send him your theater publicity success stories here. Continue reading
Rodney Robbins Philosophy of Art
Rodney Robbins has one. So did Oscar Wilde and G. B. Shaw. Want to know what it is? Click here and learn more about what makes famous playwrights tick. Continue reading
New Plays Need Affordable Commercials
New plays need affordable, great looking television commercials. They don’t have to be expensive. See how one theater used a single shot to make a great little teaser for the new Kristopher Diaz play. Continue reading
Tony Awards Mean Publicity for You
Link your theater publicity to the Tony Awards and you’ll double your chances of being covered. Here are some super easy photo suggestions. Continue reading
Explode Your Press Release Into an Article
One way to get more media coverage is to turn your press release into a newspaper or magazine article. Here’s the simple way to get ‘er done. Continue reading
Use Sound Bites to Explode Your Press Release
Use sound bites (verbal headings) to explode your press release. Here’s how. Continue reading
No Boring Biographies
I’m working on my “Fun Biography” for the website, and the writing process is a hoot! I haven’t updated my autobiography in awhile, and I forgot how much fun it is to look back at the places I’ve been, remember … Continue reading
Explode Your Press Releases
If you’ve ever written a press release, sent it to your local newspaper and gotten NO response, you need to know that the rules have changed. You still need to write press releases–they are the bedrock foundation of your publicity … Continue reading
The 3 Biggest Mistakes Playwrights Make
Playwrights writing new plays and musicals make 3 huge mistakes. Find out what they are and avoid them at all cost. Continue reading